FairPrice has brought more than 50 new Thai food products to FairPrice supermarkets across the island through the I Love TH, Best of Thailand by Tops (I Love TH) campaign - a celebration of Singaporeans’ love for all things Thai. I Love TH is the latest initiative stemming from FPG’s ongoing collaboration with leading Thai food retailer Central Food Retail Group (CFG), to meet growing consumer demand for Thai food products and experiences.
87 FairPrice, FairPrice Finest, and FairPrice Xtra supermarkets across Singapore and FairPrice Online now boast a wider selection of the most popular Thai snacks, condiments, fruits, desserts, and more from CFG’s most loved private labels. These include Snacker; My Choice Thai; and Tops and its popular ranges such as Tongtin - which features the We Chips whole grain chips and DeeJai rice snack brands.
As part of the I Love TH campaign, FPG also kicked off its Thailand Fair from 5 to 18 June 2025. The Thailand Fair is an exhibition taking place simultaneously across more than 100 FairPrice outlets throughout the two week period, featuring the latest and most exciting Thai products available to customers.
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