Saturday, 23 August 2025

Old Seng Choong Unveils Mid-Autumn Festival Collection: Celestial Six Bloom



Beloved local pastry shop Old Seng Choong’s unveils its highly-anticipated Mid-Autumn Festival Collection Celestial Bloom a poetic celebration of reunion, reflection, and the enduring joy of gifting.

The delicate treats are housed with love in a striking red or orange gift box, adorned with a gold lattice depicting a whimsical tableau of rabbits and lotuses; traditional symbols of purity, joy, and the Mid-Autumn moon. A timeless keepsake, the set includes a limited-edition Celestial Bloom Porcelain Plate, featuring floral tapestry in soft pastels and gold accents.

Customers may place their orders online at www.oldsengchoong.com and in-store for pick-up and deliveries from now to 6 October 2025, while stocks last. Last delivery date is 28 September 2025. Free delivery to one location is applicable for online orders of $120 nett and above.


Celestial Six Bloom ($70.80) is a curated introduction to the brand’s perfected range of sweet and savoury delights. The assortment spans from floral and fruity inclusions, contemporary innovations and nostalgic favourites.





 

Gracing Old Seng Choong’s 老成昌 collection once again are perennial favourites such as the Lotus Paste with Yolk Blend 白莲蓉蛋黄馅Black Truffle Bakkwa 黑松露肉干 and   Wu Ren 御品五仁.

 

From L- R: NEW! Celestial Piggy Mooncake and Old Seng Choong’s signatures – Wu Ren, Lotus Paste with Yolk Blend and Black Truffle Bakkwa

 

The iconic Lotus Paste with Yolk Blend 白莲蓉蛋黄馅 ($68.80 for a box of six) stars an even layer of impeccably smooth salted egg yolk blend nestled within scrumptious lotus paste. This time-honoured signature is a firm favourite among the young and old.

 

Back by popular demand, the Black Truffle Bakkwa 黑松露肉干 ($78.80 for a box of six), is a decadent treat chock-full of smoky hand-chopped bak kwa folded into red lotus paste with a touch of premium black truffle oil encased in charcoal-black pastry and beautifully accentuated with a gold brushstroke.

 

Harking back to yesteryear, Wu Ren 御品五仁 ($68.80 for a box of six) presents a rich medley of premium nuts and seeds, including walnuts, almonds, sesame and melon seeds complemented by tender strips of barbecued pork jerky. Glazed with molasses and rose wine.

 

Making its debut this year, the endearing Celestial Piggy Mooncake 猪笼饼 ($12.80 per piece) is a sentimental token and makes an excellent gift for both adults and children.